00990nam a2200277 c 4500001001300000005001500013008004100028020003400069035001800103041001300121049002800134052001800162056001500180082001700195245010700212246005800319260002700377300005300404500003200457504003900489650006600528700004100594700003600635900003000671950001100701KMO20075226920200428134620071102s2007    ulkacd        001   kor    a9788991819177g03320:c\23000  aUB200704836061 akorheng0 lEM4032904lEM4032905c201a326.184b7-29  a326.184240 a658.834222100a러브마크 이펙트:b소비자의 꿈을 실현하다/d케빈 로버츠 지음;e이상민 옮김19aLovemarks effect:bwinning in the consumer revolution  a서울:b서돌,c2007  a271 p.:b천연색삽화, 도표, 초상;c25 cm  a원저자명: Kevin Roberts  a참고문헌: p. 271, 색인수록 8a소비자 구매 행태[消費者購買行態]0KSH20050118921 aRoberts, Kevin,d1949-0KAC2006114791 a이상민,d1964-0KAC20123158010a로버츠, 케빈,d1949-0 b\23000