01275nam a2200337 c 4500001001300000005001500013008004100028020003400069041001300103049002800116052001800144056001500162082001600177245010900193246006200302250000900364260003900373300003600412500005500448504004300503650004600546650004600592650005700638700004700695700004800742700003600790700002800826900003600854900003600890950001100926KMO20074659920210113105047071017s2007    ulkad         001   kor    a9788991204379g13320:c\300001 akorheng0 lEM4013220lEM4013221c201a326.162b7-84  a326.162240 a658.82722100a브랜드 리더십/d데이비드 아커,e에릭 요컴스탈러 지음;e이상민,e최윤희 옮김19aBrand leadership:bthe next level of the brand revolution  a2판  a서울:b비즈니스북스,c2007  a575 p.:b삽화, 도표;c24 cm  a원저자명: David A. Aaker, Erich Joachimsthaler  a참고문헌: p. 545-552, 색인수록 8a브랜드 전략[--戰略]0KSH2001011436 8a브랜드 경영[--經營]0KSH2006002525 8a브랜드 컨설팅[brand consulting]0KSH20040365901 aAaker, David A.,d1938-0KAC1996000184aut1 aJoachimsthaler, Erich,d1956-0KAC2001036401 a이상민,d1964-0KAC2012315801 a최윤희0KAC20123158110a아커, 데이비드 A.,d1938-10a요컴스탈러, 에릭,d1956-0 b\30000