01319nam a2200313 c 4500001001300000005001500013008004100028020003100069041001300100049002800113052001700141056001400158082001400172245021600186246006800402260003000470300003600500504003300536650004600569653007100615700005400686700004300740700004800783700004800831900004000879900003500919900004000954950001100994KMO20061637320220208100138060509s2006    ulkad         001   kor    a8989269660g93320:c\150001 akorhjpn0 lEM3577231lEM3577232c201a326.16b6-51  a326.16240 a658.822120a(고객가치를 창조하는) 제품개발과 브랜드구축=xProduct development & brand building for creating customer value/d아오끼 유끼히로,e온조 나오또 편저;e구경모,e강명주 옮김19a現代のマ-ケティング戰略 1 製品 ブランド戰略   a서울:b한경사,c2006  a301 p.:b삽화, 도표;c25 cm  a참고문헌과 색인수록 8a마케팅 전략[--戰略]0KSH2000025294  a브랜드전략a브랜드가치a브랜드요소a브랜딩능력1 a아오키 유키히로,d1956-0KAC2004061834aut1 a온조 나오토,d1959-0KAC2001054631 a구경모,g具京模,d1968-0KAC2018188991 a강명주,g姜明周,d1959-0KAC20120709510a청목행홍,g青木幸弘,d1956-10a아오끼 유끼히로,d1956-10a은장직인,g恩藏直人,d1959-0 b\15000