00935nam a2200301 k 4500001001300000005001500013008004100028020003100069041001300100049002800113052001800141056001500159082001600174245009100190246002100281260003300302300002600335500003800361500001700399650004600416653003300462700004000495700003000535700001400565900002400579900001900603950001100622KMO20054105420190429133041051018s2005 ulka 001 kor  a8991117139g03320:c\180001 akorheng0 lEM3444154lEM3444155c201a326.162b5-73 a326.162240 a658.82722100a브랜드 창조의 법칙/d알 리스;e로라 리스 [공]지음;e최광복 옮김19aOrigin of brands a서울:b넥서스Biz,c2005 a443p.:b삽도;c23cm a원저자명: Al Ries, Laura Ries a색인수록 8a브랜드 전략[--戰略]0KSH2001011436 a브랜드마케팅aPR전략1 aRies, Al,d1926-0KAC1996230474aut1 aRies, Laura0KAC2001022351 a최광복10a리스, 알,d1926-10a리스, 로라0 b\18000