00895nam a2200241 k 4500001001300000005001500013008004100028020002500069049001400094052001800108056001500126245011800141260004500259300003200304504002300336653012300359700004300482700004900525900001700574900002500591900002500616950001200641JMO20030623020120712192121040809s2002    ja a          000   jpn    a465702924X:c￥25000 lEM293154401a326.162b3-58  a326.1622400aブランド要素の戰略論理=xStrategic management of brand elements/d恩藏直人;e龜井昭宏 [共]編  a東京:b早稻田大學出版部,c2002  aviii, 155p.:b揷圖;c22cm  a參考文獻收錄  aブランド요소a전략논리aSTRATEGICaMANAGEMENTaBRANDaELEMENTa브랜드요소a브랜드a마케팅a상표1 a온조 나오토,d1959-0KAC2001054631 a가메이 아키히로,d1942-0KAC20040618010a은장직인10a귀정소굉,d1942-10a구정소굉,d1942-0 b￥2500