01306nam a2200349 k 4500001001500000005001500015008004100030040001900071041001300090049006700103052002500170052001800195056001400213082001400227245009300241246003800334260002700372300003000399500001700429534006700446580008100513653004500594700004700639700004100686700002000727700004500747776005800792900003600850900004200886950001100928965001700939KMO199012190 20190125140709900118s1990 ulka 001 kor  a011001c0110011 akorheng1 lEM787635lEM787636c2lAV499520v508fOBlAV499521v508c2fOB01a326.14b아379ㄱ김31a082.1b3c508 a326.14230 a659.121900a廣告管理論/dDavid A. Aaker;eJohn G. Myers [공저];e金學充;e李浩培 共譯19aAdvertising management. Third ed. a서울:b石井,c1990 axiv,825p.:b삽도;c25cm a색인수록 p원본출판사항:c[발행지불명] : Prentice-Hall , c1987 a국립중앙도서관 원문정보 데이터베이스(database)로 구축됨 a광고관리론aADVERTISINGaMANAGEMENT1 aAaker, David A.,d1938-0KAC1996000184aut1 aMyers, John G.,d1933-0KAC2018O18811 a김학윤,e역1 a이호배,d1958-,e공역0KAC2014264971 c컴퓨터파일.t2000년 주요자료원문정보 DB10a아커, 데이비드 A.,d1938-10a마이어즈, 존 G.,d1933-,e공저0 b\11000 a광고관리