01070nam a2200325 c 4500001001300000005001500013007000300028008004100031020003400072020003400106041001300140049002800153052001600181056001300197082001400210245012500224246004300349246003200392260004000424300002000464500003800484546004100522650003400563700003500597700003000632700002800662900002400690900001900714950001100733KMO20131038720141124134928ta130312s2013    ulk           000   kor  1 a9788962600551 (세트)g04320  a9788962605617g04320:c\170001 akorheng0 lEM5607576lEM5607577c201a325.7b13-6  a325.72501a659.122100a홍보 불변의 법칙 =x(The) 24 immutable laws of publicity /d알 리스,e로라 리스 지음 ;e김현정 옮김19aFall of advertising and the rise of PR30aImmutable laws of publicity  a서울 :b한국물가정보,c2013  a383 p. ;c23 cm  a원저자명: Al Ries, Laura Ries  a영어 원작을 한국어로 번역 8a홍보[弘報]0KSH19980157061 aRies, Al,d1926-0KAC1996230471 aRies, Laura0KAC2001022351 a김현정0KAC20122253510a리스, 알,d1926-10a리스, 로라0 b\17000